If youโre looking to scale your Shopify store, increasing revenue is likely one of your key priorities. Of course, everybody loves bringing in more cash, but the question is: how can you earn more?
Itโs well known that upsells are an excellent place to start. As much as 10-30% of all eCommerce revenue is generated through upsells. Furthermore, 60% of salespeople used upselling and cross-selling in 2021 as part of their sales strategy.
Whereas cross-selling encourages customers to increase their order value by adding other related products to their cart, upselling shows customers a better product version that costs a bit more. So, for example, you might advertise a larger size or a more premium finish at checkout for just a few dollars extra.